Limited edition of an iconic, sustainable and solidary bracelet by FRED

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FRED, the jewellery brand inspired by the marine world, launches its timeless Force 10 bracelet in stainless steel and donates 10% of sales to the Special Olympics organisation.

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Passionate about rowing and water sports, the founder has created his jewels in reference to sport values and surpassing oneself: refusing to give in, excelling and stretching oneself to the limit have been his philosophy of life and he chose the shackle as an emblem. Not-for-profit organisation, the Special Olympics(*) organisation founded in 1968, is recognised by the IOC (International Olympic Committee) and unites over 5 million athletes  in 193 countries; it provides sports opportunities to children and adults with intellectual disabilities.

On the side of the bracelet is engraved #gobeyond, capturing  the strength and willpower displayed every day by athletes. Launched this year, the limited edition of 2,020 pieces is available exclusively via fred.com,  FRED’s T-Mall ecommerce site and the FRED WeChat store.
(*) FRED is joining forces  with Special Olympics France,  Special Olympics Nippon (Japan)  and Special Olympics East Asia

Photos © FRED

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Monday 22 June 2020, 06:44