By Isabelle Brigout on Wednesday 22 March 2023, 08:14 - Around sustainable luxury
Ecological awareness in the developed countries has never been greater than today, even if we are a lacking a general consensus. To describe their sustainable transition, brands are using in their communication the word positive and qualify through it lifestyle impact, carbon emissions, climate preservation and even nature protection. However, is simply declaring to be and do positive the right approach to avoid greenwashing?
By Isabelle Brigout on Friday 17 March 2023, 10:38 - Organic food
Jean-François du Pontet who was the King's Grand Ecuyer, became Governor of the Médoc. In 1705, he bought a few acres of land in Pauillac and Canet, to establish a vineyard. In 1855, the Château Pontet-Canet is classified Grand Cru Classé.
By Isabelle Brigout on Friday 10 March 2023, 09:54 - Green hotels
Sixteen eco-friendly tents and a pavilion standing lightly upon red sand dunes compose the hyper luxury camp Longitude 131°, adjacent to the Katiti Aboriginal Land and the World Heritage-listed Uluru-Kata Tjuta National Park.
By Isabelle Brigout on Wednesday 22 February 2023, 08:21 - Around sustainable luxury
Louis Vuitton joins forces with the NGO People for Wildlife to rehabilitate 400.000 hectares on the Cape York Peninsula in South Africa on a period of 5 years by supporting scientific field research, monitoring wildlife species, and co-creating sustainable business models based on responsible use of nature-based materials.
By Isabelle Brigout on Wednesday 25 January 2023, 09:12 - Organic food
Alain Passard, Chef of the restaurant l'Arpège(*) in Paris, is cooking vegetables produced in his own gardens, located in France. The excess production can be ordered and delivered each week.
By Isabelle Brigout on Wednesday 21 December 2022, 09:30 - Around sustainable luxury
Kering is teaming up with the L'Occitane group(*) to launch the Climate Fund for Nature, dedicated to financing nature protection; 140 million euros are already committed out of a 300 milion euros target size. The fund, managed by Mirova 100% dedicated to sustainable investing, will be open to new partner companies to support the scaling up of its positive impacts on the ground.
By Isabelle Brigout on Wednesday 7 December 2022, 10:51 - Ethical shopping
Ski champion and part of the French national alpine ski teams for eleven years, Raphaëlle Monod Sjöström is used to extreme temperatures. After having travelled the world and collected good practises, she launched Snö Eternelle, an eco-friendly skin-care line for the outdoor.
